"Sharing writing successes - and rookie mistakes - since 2006"

Tuesday, March 20, 2007

A post about posters



I’ve chewed down hard on the belt and taken the risk of shelling out some dosh on some Secret War promo-cards. 10,000 cards to be exact. God knows what I’ll do with 10,000, but they were on offer and I thought, what the hell? At the very least I can paper one whole wall in my study with them.

Oddly, I have an order for these cards already – some very loyal and enthusiastic friends and family have promised to got to all corners of the UK to convince bookshops, large and small to have a neat stack of these cards on show for the general public to take when they please. I don’t expect I’ll be printing any more off, so as someone pointed out, these cards are limited edition!!

You might see said promo cards floating about in places such as Bournemouth, London, the Midlands, Manchester, Macclesfield and almost definitely South Yorkshire – anywhere I guess where the shop-owner is convinced to put them on their counter or coffee tables.
And the picture above is the front of the card – an idea I had for a poster, but it was going to be a little pricey getting them into print – so I’ve used it for the promo card instead!

To recoup the cost of the cards I will need to sell 150 books over the coming months, but as the previous post pointed out, I have really no idea how well The Secret War is selling, other than more shops appear to be taking copies of the book (according to the Waterstones website which has recently added an extra dozen stores to the list of those stocking it). So, I’m optimistic that I’ll at least cover the costs - whether or not the cards inspire more buyers than that, I won’t know until September.

Patience, at the moment, is more than a virtue.
It’s a Herculean task.